April 16, 2025 – Tampere, Finland – Sofia Digital, a leading provider of interactive TV solutions, is proud to announce its collaboration with Intelsat in launching the VideoNow Live TV and Electronic Program Guide (EPG) Android TV application for Intelsat’s Galaxy 19 neighborhood. The project integrates a modern EPG solution with advanced audience measurement capabilities, enabling ad monetization for free-to-air (FTA) satellite television.
The service will offer broadcasters and advertisers detailed insights into viewer behaviors, allowing for more targeted advertising strategies. With Sofia Digital’s expertise in interactive TV technologies, the upgraded EPG will provide a more engaging and personalized viewing experience for audiences across various regions.
“Our collaboration with Intelsat marks a significant step forward in the evolution of North America’s FTA satellite TV,” said Juho Mäyränpää, Sales Director at Sofia Digital. “By combining our interactive TV solutions with Intelsat’s extensive satellite network, we’re enabling broadcasters to better understand their audiences and monetize content more effectively.”
Lasse Soininen, Project Manager at Sofia Digital, says: “Creating the new Android TV app has been a pleasure. Our teams were aligned from day one, and this synergy allowed us to deliver a solid end-to-end solution quickly and effectively. We’re excited about the possibilities this brings to FTA content providers and equally happy to offer a better experience for the viewers at home.”
Pascale Fromont, Vice-President and General Manager for Media at Intelsat, states: “This project is groundbreaking for North America’s free-to-air satellite TV market. With Android TV technology and Sofia Digital’s expertise, we’re now able to gain valuable insights into viewership trends that were previously unattainable. The cooperation with Sofia Digital was seamless, and we’re thrilled with the outcome. We really look forward to a brighter future for our Galaxy 19 video neighborhood.”
This initiative highlights Sofia Digital’s commitment to innovation in broadcast industry, metadata aggregation and SmartTV app development, providing tools and solutions that enhance viewer engagement and open new revenue streams for content providers.
For more information about Intelsat’s Galaxy 19 video neighborhood and information on how to download the enhanced VideoNow Android TV app, please visit https://www.intelsat.com/g-19/.
About Sofia Digital
Sofia Digital is an international high-tech company based in Finland with 25 years of expertise in delivering innovative services and applications for a wide range of devices, including TVs, web platforms and mobile devices. We specialize in Smart TV applications and open-standard interactive platforms, such as hybrid TV (HbbTV), as well as DVB broadcasting with a particular focus on DVB-I. Our core areas of expertise include end-to-end OTT solutions, targeted advertising, metadata aggregation, and comprehensive Smart TV testing services.
About Intelsat
Intelsat’s global team of professionals is focused on providing seamless and secure, satellite-based communications to government, NGO and commercial customers through the company’s next-generation worldwide network and managed services. Bridging the digital divide by operating one of the world’s largest and most advanced satellite fleet and connectivity infrastructures, Intelsat enables people and their tools to speak over oceans, see across continents and listen through the skies to communicate, cooperate and coexist. Since its founding six decades ago, the company has been synonymous with satellite-industry “firsts” in service to its customers and the planet. Leaning on a legacy of innovation and focusing on addressing a new generation of challenges Intelsat team members now have their sights on the “next firsts” in space as they disrupt the field and lead in the digital transformation of the industry.
Media Contact:
Juho Mäyränpää
Sales Director, Sofia Digital
Email: juho.mayranpaa@sofiadigital.com
Phone: +358 50 522 5420
